Monday, April 25, 2016

Bringing Up Baby: Costs & Habits Of The American Mom from zulily.com

The Jackson Five Family received a complimentary gift card to help facilitate this feature. However, all opinions are honest and our own!

In celebration of moms this Mother’s Day, one of my favorite online retailer's, zulily.com is honoring new moms nationwide by taking a closer look at something we can all relate to –budgeting for all things baby!

Here are some survey insights they found regarding spending and saving habits when preparing for baby:



  • With annual childcare costs hovering around $6,000, it’s crucial to choose (and pay!) the right person to watch your kids. In our survey Julia Roberts was voted the top celeb moms would let babysit, but Kim Kardashian didn’t make the cut and was only selected by 3% of respondents.

  • Raising kids can get pretty pricey, so it’s no surprise a third of mothers surveyed said they’d compete in a monthly random dance battle (32%) in exchange for free baby gear, attire, etc.

  • Almost half of mothers surveyed (45%) said the most missed pre-mom indulgence is actually having a day off.

  • 33% of moms agreed that the most common squabble couples have regarding new parenting is about money.

I love the fabulous deals I find on zulily and love that they are dedicated to bringing moms like you and me deals for a new baby and the whole family no matter how old your kids are! Whether I'm looking for the latest fashions, home goods or a fun baby shower gift, zulily has it all and I love their affordable prices!


Here's a breakdown of some of the things zulily has helped new moms save money on:

  • Savings on baby blankets: over $2.4M

  • Total savings on key items needed to set up a nursery: over $2.6M

  • Savings on all baby feeding supplies: over $4.5M

With incredible savings like these make sure you check out zulily.com or hop on the zulily app every morning to discover new finds, especially on Mother's Day this year --May 8th for their Mom First event where you'll find awesome deals on everything a new mama wouldn't want to be without!
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*The study was conducted online using a Google Consumer Survey, which uses inferred demographic and location information to employ stratified sampling method by distributing the surveys based on the targeted audience to its publisher network and/or android smartphone users. The study consisted of 1000 respondents between April 4th and April 7th among women aged 25-54. The margin of error is +/-5 percentage points.
**Sales Data Methodology: The methodology used to report on the 2015-16 maternity and infant purchasing trends was created by reviewing more than 262,000 products, from April 2015 – April 2016. zulily has approximately 5 million active customers, as of Q4 2015.

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